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Podcast

EP 50: How Frank Kern Generates Sales and Goodwill with Facebook Live

Blog Podcast

Today’s episode of Perpetual Traffic is a special occasion — we’ve reached our 50th episode! As a thank you to our subscribers, we’re offering a chance to win a free hour-long consultation with the Perpetual Traffic experts. This free consultation will take a deep examination of your business, campaigns, offers, and ads — with the goal of seeing how we can help you scale your business and take it to the next level. Listen to

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EP 49: Boosted Posts: Micro-targeting and Other Advanced Uses of Facebook’s “Easy Button”

Blog Podcast

Dennis Yu, Chief Technology Officer at BlitzMetrics, joins the Perpetual Traffic experts to discuss why keeping it simple on Facebook can go a long way for your business. We’re going to talk about boosting posts, and why they are your bread and butter. Boosted posts work for B2B, for small businesses, for entrepreneurs, for freelancers, for consultants, and marketers on a small budget. For anyone that’s ever thought they don’t have the tools, or the

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EP 48: How to Reduce Your Cost Per Lead on Facebook and Other Q&A

Blog Podcast

  Join the Perpetual Traffic experts as they answer 6 questions in Q&A fashion. Get the answers to questions like: the best way to use Facebook to generate first time appointments for your business; how to reduce cost per conversion on Facebook; the best Facebook objective for you to use. IN THIS EPISODE YOU’LL LEARN: • The critical factor you need to put into practice with your lead ads to ensure your leads don’t go cold

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EP 47: Facebook’s New Conversion Pixel: What You Need to Know

Blog Podcast

  Andrew Tweito, CEO of FunnelBoom, joins the experts to answer questions about everything you need to know regarding the “new” Facebook conversion pixel, so you can implement the pixel and track your conversions correctly. IN THIS EPISODE YOU’LL LEARN: • The answers to 13 of the biggest questions we get from marketers on the conversion pixel (<< Including: Why Facebook changed their pixel, and what are the differences between the old pixel and the

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EP 46: 3 Facebook Changes Marketers Need to Know

Blog Podcast

  Join the experts as they discuss 3 recent Facebook changes, what you need to know about them, and how you can use them in your business properly. If you’re running Facebook ads, you need this information to get ahead of the game. IN THIS EPISODE YOU’LL LEARN: • How the new daily budget will allow Facebook to better optimize your ads. • How the 6th custom audience option will give you more insight into

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