DOMINATE WEB MEDIA

  • MORE TRAFFIC
  • • MORE GOOD WILL
  • • MORE SALES

EP 152: Facebook Analytics – Marketing Informed by Data

Blog Podcast

Our Guest Panelist is Andrew Foxwell of FoxwellDigital.com. We explore Facebook’s Analytics, how it differs from Google Analytics and why both beginner and experienced marketers need to learn how to use Facebook Analytics.During the discussion there is reference to “ESG”, which Facebook uses for Event SOurce Group. Here is the link to Facebook’s explanation of the topic: https://www.facebook.com/help/analytics/1387547017939527?helpref=hc_fnav

IN THIS INSTALLMENT YOU WILL LEARN:

  • What is Facebook Analytics and how people are using it.
  • A view of the Customer Journey
  • A holistic approach to how it all fits together
  • A Step by Step User Guide
  • Where to begin
  • Turning Data into Action

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

FoxwellDigital.com

ECommerce Influence Podcast

Facebook.com/Analytics

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Comments

play
book

Download the 7-Step Facebook Fast Start Checklist FREE

Send It Now